Free Download Of UK Paid Search Briefing
April 2nd, 2007 | 1,162 Views RSS Feed
E-consultancy has uploaded a free 12- page briefing on the Paid Search industry in the UK. A user only needs to register to download the document.
The document contains the following useful info:
- An overview of the UK market (including market valuation and trends)
- A write-up of the key points emerging from the discussion
- New statistics
- Useful resources
Topics discussed included:
- Yahoo!’s launch of Panama platform
- Landing page optimization
- Bid management technology
- Quality of traffic on content networks
- Budget allocation and resourcing
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