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Day 3 at PubCon Vegas 2008

November 14th, 2008 | 427 Views RSS Feed

Real-World Low-Risk, High-Reward Link Building Strategies: PubCon Las Vegas 2008, Day 3

November 14th, 2008 | 432 Views RSS Feed

PubCon 2007's linking session session was one of the highlights of the event and this session promised to be follow up to the same. The session showcased a critical look at all the different linking strategies and included various topics, such as outbound link optimization, outsourcing link building, old-fashioned linking via directories and hiring an in-house link developer.

Moderator:

  • Chris Tolles

Speakers:

  • Eric Enge, President of Stone Temple Consulting

Microsoft Live Search Cashback Program Showing Positive Results

November 14th, 2008 | 387 Views RSS Feed

Last May when I covered the Microsoft Live Search Cashback program, I never expected that it would show positive traction in all three of the key metrics! But after their official announcement, it has been confirmed, that the Microsoft Live Search cashback is showing positive results. Above all, the company has made an announcement that 20 of the top 50 online retailers in the U.S. as well as 140 of Internet Retailer’s Top 500 are now engaged in the whole participating process.

Google On-Demand XML Sitemaps for Custom Search!

November 14th, 2008 | 407 Views RSS Feed

Google has come up another nice webmaster tool.

They have come with the launch of their On-Demand Indexing that could actually assist the webmasters in enhancing their experience with Google Webmaster services in a better way! With help of this tool, the users can inform Google about the newly updated pages of their websites, or the ones that are new!

How it will assist the webmasters?

Top Secret Tools of The Trade: PubCon Las Vegas 2008, Day 3

November 14th, 2008 | 414 Views RSS Feed

The session featured a great mix of SEO experts who revealed some crucial tools in the SEO process. Over 40 tools were uncovered and laid out for all to see. A riveting session that was informative as well as interesting.

Moderator:

  • Joe Laratro

Speakers:

  • Todd Malicoat, Independent Marketing Consultant, Meta4creations, LLC
  • Rand Fishkin, CEO of SEOMoz
  • Jessie Stricchiola, Founder & CEO of Alchemist Media, Inc.

Now Target Audience At Google For Your Indic Language Site!

November 14th, 2008 | 288 Views RSS Feed

Multi-lingual sites have their own pros and cons. But a lot of interest has been enhanced as far as these Indic Language sites are concerned! The main thing to learn is how one can better target content with the help of meta tags. The transliteration API by Google was launched for the sole motto of simplifying the content in a more user friendly way for the users!

The topic has been elaborated more on the Official Google Webmaster Central Blog:

Google Site Search Gets More Demanding

November 14th, 2008 | 346 Views RSS Feed

In this world, that is full of all kinds of hustle and bustle, people demand speed! It was the game of yesterday years, when people used to wait for hours to get the things done. Now everything is instant! Google has made everything look so simple for us. Everything is available at our fingertips. Google is there to answer our questions, it is there to provide us with minute directions and no matter what. You name it, and it has it!

Super Session: Search Engines and Webmasters- aka: The Search Engine Smackdown: PubCon Las Vegas, Day 3

November 14th, 2008 | 343 Views RSS Feed

Blackhat SEO will continue to adopt more illegal methods of marketing. Thus, SEOs should decide risk tolerance. Google is and will keep communicating about its efforts and providing tools to help webmasters solve Black hat SEO problem. All these aspects were discussed on day 3 of PubCon sessions.

Moderator:

  • Brett Tabke

Speakers:

  • Matt Cutts, Software Engineer, Google Inc.
  • Sean Suchter, VP, Yahoo! Search Technology Engineering, Yahoo!

In-house SEO, PPC and CAMPAIGNS, PubCon, Las Vegas, Day 3

November 14th, 2008 | 382 Views RSS Feed

Moderator:

  • Melanie Mitchell

Speakers:

  • Jessica Bowman
  • Dan Berry
  • Ana Schultz
  • Allison Fabella
  • Jill Sampey

The last session of day 3 was about In-house SEO, PPC and campaigns. It covered all the issues experienced by in-house search marketers, which are similar to issues faced by SEO agencies, while performing SEO and PPC campaigns.

Linkfluence: How to Buy Links With Maximum Juice and Minimum Risk: PubCon Las Vegas 2008, Day 3

November 14th, 2008 | 311 Views RSS Feed

One of the most important questions faced by the webmasters today is whether to buy links. Moreover, what are the risks when you do so and are there any substitutes available for the same. The session provided answers to some of these crucial questions and gave more information on the idea of linkfluence.

Moderator:

  • Todd Malicoat

Speakers:

  • Rand Fishkin, CEO of SEOMoz
  • John Lessnau, Founder of LinkAdage
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