Matt Cutts has a blog about the kind of questions that were asked at SES San Jose 2007.

Some of the best we feel are:

“Q: What are your three best optimization tips for video?

A: (various panelists answered.)

1. Choose a good title that describes your video

2. Tim Mayer from Yahoo mentioned exploring MediaRSS.

3. Erik Collier from Ask said “Make a kick-ass video.” Well-said, and a good reminder that compelling content makes optimization much easier. “

“Q: (This was for David Bailey, the Google rep.) You showed a snapshot of metacafe.com entering Google’s search results via universal search. How can a video site get included in Google’s universal search?

A: Quite a few sites are already in there, and we would love to open that up more. Factors include things like reliable playability, lack of copyright concerns, no porn, etc. They’ll keep working to expand the sites that can participate.”

Read the rest of the Q & A at Example questions at SES: Universal Search.

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